Standard IAB Ads

Ad Sizes:

728 x 90

300 x 250

160 x 600

300 x 600

970 x 250

970 x 90

Max *HTML5 Size

200K

Max GIF/JPG Size

40k

Max Animation Length

30 seconds

Max Loops

3x

Frame Rate

24fps

Notes

All ad sizes must have a 1x1 pixel non-white border around the entirety of the ad. Ads must stop animation after 30 seconds. Promotional or sweepstakes copy must include "enter for a chance to win" copy, and may not indicate that simply by clicking the ad a person may win.

Technical

Please do not embed the click-url within the HTML5. Instead, please create a transparent click-tag layer, which covers the entire ad unit. Make sure this is at the TOP of the layer panel. *All HTML5 files require a back up GIF or JPG file and ClickTAG.

ClickTAG for HTML5 Files

<a href="javascript:window.open(window.clickTag)">
<img src="images/dclk.png" border=0>
</a>

 

 

Provide generic static backups; please name both static backup and HTML5 file the same to expediate trafficking process and ensure accuracy.

Screen Shot 2019-04-12 at 2.46.02 PM.png
 

MOBILE BANNER UNITS

Ad Sizes:

300 x 50

300 x 250

320 x 50

320x480

728x90

Max *HTML5 Size

200K

Max GIF/JPG Size

40k

Max Animation Length

15 seconds

Max Loops

3x

Frame Rate

24fps

Notes

All ad sizes must have a 1x1 pixel non-white border around the entirety of the ad. Ads must stop animation after 30 seconds. Promotional or sweepstakes copy must include "enter for a chance to win" copy, and may not indicate that simply by clicking the ad a person may win.

The 300x250 and 728x90 can be the same units as the standard display and do not need to be provided twice unless different versions are desired 

Technical

Please do not embed the click-url within the HTML5. Instead, please create a transparent click-tag layer, which covers the entire ad unit. Make sure this is at the TOP of the layer panel. *All HTML5 files require a back up GIF or JPG file and ClickTAG.

ClickTAG for HTML5 Files

<a href="javascript:window.open(window.clickTag)">
<img src="images/dclk.png" border=0>
</a>